I work at the intersection of product, content, and audience — helping teams turn complex ideas into clear messaging, usable content, and launches that actually land.
My background spans in-house roles at companies like Yelp and IAC, early-stage startups through acquisition, and ongoing leadership across multiple media and education brands. I’m most often brought in when teams need clarity: around positioning, onboarding, launches, or how content fits into the bigger picture.
I help teams clarify product value and tell coherent stories that support adoption and growth.
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